Consentina
FREE COOKIE CONSENT

Can you get good cookie consent for free?

Yes. For plenty of straightforward websites, a free consent tool may be enough. The useful question is what you actually get for £0—and what starts to change when your website needs more.

Pricing and product information checked October 2026.

THE 30-SECOND ANSWER

Capable free consent tools exist.

Free is not automatically a compromise. The right option depends on the kind of website, its traffic, the tools you use and how much you are happy to manage yourself.

WordPress-native consent

WPConsent

What £0 currently gets you

Free WordPress plugin; current official material says it includes banner customisation, script blocking, scanning and Google Consent Mode v2.

What to check

A WordPress-first route, with the advanced records and regional tools you may or may not need.

Read the detailed comparison WPConsent free plan & pricing
Enterprise permissioning infrastructure

Ketch

What £0 currently gets you

Ketch describes a free cookie-banner solution for websites with fewer than 5,000 unique visitors.

What to check

Whether an enterprise-oriented permissioning platform is the category you need.

Read the detailed comparison Ketch free plan & pricing
WHEN FREE MAY BE ALL YOU NEED

Paying for software is not inherently better.

A free product can be the right answer when it genuinely does the job in front of you.

One straightforward WordPress site

Keep the decision proportionate.

If a capable free plugin covers the banner and controls you need, starting there can be sensible.

A small site with modest traffic

Know which limit matters.

Pageviews, subpages and unique users are different meters. Choose the one that fits the site you have.

A capable consent banner

Core consent may be the whole need.

Not every website needs a large privacy suite, advanced advertising setup or a multi-site allowance.

Happy to manage setup yourself

Your time is part of the decision.

A free tool is often a good fit when you are comfortable configuring and reviewing it yourself.

WHEN PAYING STARTS TO MAKE SENSE

When the website asks for more, not because “free” is wrong.

  • More websites or domainsSite, domain and multi-site allowances are common reasons to move beyond a free tier.
  • More traffic or a larger sitePageview, unique-user and subpage allowances can become relevant as the site grows.
  • More privacy or advertising toolingRegional rules, consent records, documents, translations and advertising frameworks are plan-specific—check the product you are considering.
  • Less desire to manage everything personallySupport, automation, insight and ongoing help can be a reason to pay when that is what you value.
SO WHY WOULD I PAY FOR TINA?

Because Tina isn’t intended to be a £9 version of a free cookie banner.

A free banner

Gets consent set up.

For plenty of websites, that may be exactly the job that needs doing.

Tina after consent

Stays useful afterwards.

  • Watch your website
  • Notice what deserves attention
  • Explain it in plain English
  • Help you decide what comes next

Essential includes Tina Watch and useful alerts. Pro adds advanced Watch, deeper consent insight, website and UX observations, and plain-English recommendations.

See Tina pricing

IF ALL YOU NEED IS A STRAIGHTFORWARD FREE CONSENT TOOL,
WE’LL TELL YOU THAT.

WHICH SOUNDS MORE LIKE YOU?

Pick the next useful question.

I just want a capable free WordPress option.

Compare the WordPress routes

WPConsent, Complianz and CookieYes start in different places.

See the three-way comparison →I want the wider picture.

Compare WordPress consent tools

See the principal approaches before narrowing the field.

Read the WordPress guide →I expect my requirements to grow.

Understand the price trigger

See how websites, subpages, pageviews and users change the model.

Compare pricing models →I want someone keeping an eye on things after setup.

Consentina

Consent is the start; Tina is designed to stay useful afterwards.

See Tina’s plans →
NOT SURE WHETHER YOU NEED TO PAY AT ALL?

Let Tina look at the website you’ve actually got.

No scary score. No sales call. Just a useful first look.

Let Tina take a look

Not sure whether free is enough? Let Tina help you choose. Consentina is included in this guide. Competitor trademarks belong to their respective owners.